What it takes to build a bootstrapped podcast network
The Business of Content with Simon Owens
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Introduction
Start up is a podcast about how publishers create, distribute and monotize their digital content. In the final season of start up, host Alex bloomberg walked us through spotifis 230 million dollar acquisition of gimlet. But what about boot trap podcast networks that don't have access to millions of dollars of venture capital money? How do they get off the ground and scale? To answer these questions i spoke to jeff umbro, the founder of the podglomerate. We talked about his early mistakes in trying to partner with shows for his network, and why it can be incredibly difficult to monetize a show with a small audience.
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