How to Start a Podcast in 2023

Pundits are in business, there's a million in one different podcasts that have popped up and they're all looking for how do I outsource this? How do I whatever? So thinking through what's the next logical step? If you're going to start a podcast, is that really all you’re going to start? Because that puts you in the sea of same. In 2023 and beyond, you have to raise your level of what you can do, which is creating a media brand. Podcasts is like the table stakes. And now we got to raise them, right? Yeah.