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Retail Media Summit 2023 Recap
The CPG Guys
The Future of Retail Media
I think the dynamics are what are really interesting and will help them all figure out how to navigate the future of retail media. I do want to make one mention though of this whole AI thing is really important. In a recent investor meeting, Bill Gates had uttered the comment around AI saying that the battle is not introducing AI into an individual retailer's platform. It's actually about who's going to put generative AI effectively into the personal assistant. And that's probably where there's a lot of focus going on.
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