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259. Creating Engaging Content That Sells Out Your Products with Cassey Ho

the bossbabe podcast

CHAPTER

Pop Flex Windbreaker

The windbreaker was designed maybe like a little over a year ago. People were really upset, so how did I manage it? Well, I made a funny IG story about it. If the current audience isn't really feeling it, how do we reach out to more to different people? Do our influencer gifting team? We're like, okay, let's find a set of influencers who are probably more into fashion than they aren't to function. So for me, after I feel the feels, I come up with a solution and immediately I feel better.

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