The Importance of Utilitarian Users in Product Selection

Brendan Ike: Great customer support. You want to have all the utilitarian boxes checked or you will just be checked out of the competition. I would say if you have a big enough ambition, find a way to divide it up into stages where you can not get starved for funds and user growth at any one of those stages. Little acquisitions. A neglected apps that have enough users. If you assume the same kind of growth rate, but you're starting from a high bunch of users, it's great to get that jump start. It helps with fundraising too. VCs may just kick you out if you have no users, but suddenly if you have 70,000 users, they're going