184: How to Create a Value Proposition
The Predictable Revenue Podcast
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How Do You Write a Concise Value Prop?
The number one most important thing is obviously nailing down that value that you provide your customer. And then from there, it's figuring out how to kind of articulate it and testing that against different people's reactions. So say you've gotten a really good response from people, the kind of sentence that you're saying to them makes sense. They can see the value. How do you take that and make it concise? Because you mentioned it needs to be this kind of one sentence, maybe five to seven words.
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