How to Track Organic and Paid Relationships

sponsored products drive around 75 to 80% of overall sales. Sponsored display is typically like another 5 to 10%. But it's usually not quite as profitable because it's against more competitive ad type and you're moving up the funnel. Another question I got is what's the best way to track organic and paid relationship from a ranking point of view? This has been I feel like one of the biggest questions that everyone's trying to solve.