#134 - Optimizing for connections and completions in your cold calls (Ryan Reisert, Student of Sales, Principal @ Reisert Consulting)
30 Minutes to President's Club | No-Nonsense Sales
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Optimizing for Your Time to Validate a Phone Number
The law of diminishing returns means you're not calling somebody 37 times when they've never answered the phone. The reality is like there are not many leads out there today where if I get your contact information off of LinkedIn enriched with zoom info or a cognizant, it's probably only one that you're likely to respond to. This idea of this combo doesn't really make sense for all people and in fact, a lot of those numbers may not even reach you, right?
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