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Female Founders: Trenna Probert: From concierge to fintech start-up founder

How I Made It

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The Importance of Comfort in Sales

When she was young, it became very apparent from a very early age that I was probably wired either to be an entrepreneur or a criminal. She worked at Katie's as a sales assistant for a fashion label and then went on to work in hospitality with the Park Hyatt Sydney. Her husband Craig pointed out to her when she was about 38: "You are a salesperson, you wake up and start selling" He says he feels every interaction is a round of value exchange - so why not sell your services? 'I'm more interested in working out. Have I created something of value that then you're willing to do a comparable exchange with me on that?'

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