How to Use AI Tools in the Creative Sector

The biggest tech companies in the world are rolling out generative AI tools for creativity, search and office admin functions. Every week more companies roll out these tools in workplaces around the world. The Wall Street Journal reports that accounting and consulting firm Price Waterhouse Cooper's is pouring a billion dollars into generative AI to transform their business and client offerings. And even if the popular tools we use right now are shut down because of various legal cases over fair use and copyright others will emerge built on top of new models created from appropriately licensed work.