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Market Research to Drive Product Strategy by LinkedIn PM

The Product Podcast

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How to Analyze the Survey Responses

One of the most important things i emphasize is make sure that the response size is representable a sample of the target market. Make sure you're getting the survey responses back from everybody, from a representable sample. If your survais going to be skewed and biased towards onebt, one set of people, it will not give an accurate, accurate represent on of everythingo,. You know, of the servition to the pronglem that you're trying to solve....

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