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EP 024 - Savannah Sanchez on Creating High-Converting UGC Ads

Whale Informed by Triple Whale

CHAPTER

How Did You Get Into Econ?

I'm a big soccer guy, but hockey is kind of like soccer on ice. It's so much fun to go and watch the Vegas Golden Knights games. I actually went off to get my MBA after I graduated with my marketing degree because I wanted to become a data scientist. My job was to help simplify the ad campaign process for new media buyers. And what I started thinking about four years ago when I became a freelancer is that creative is even way more important than it was four years ago.

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