Mike Taylor - Marketing Measurement Systems in Practice - An all-purpose guide & overview S3 Ep25 (part 6 of 6)
Champagne Strategy
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The Laddo Playbook and the Secret Domain Knowledge That Gets You Growth
John Rollio: It's easy to copy a recipe and tacticians copy recipes. But people who are strategic, they have the cookbook and the recipe is less than important because they have created the cookbook and created the recipes from that cookbook. So I do think there is value in these playbooks and copying them. And that's also how you learn. Suomi: Once you start to kind of get really good at kind of understanding and you get good at like getting average results, then You can make your own recipes.
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