
#76 How to raise the largest gift your organization has ever received, with Gudrun Hofmeister
The Build Good Fundraising Podcast
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The Importance of Asking Questions
In a fictitious example, let's say we find out that this $50,000 donor did give a million dollars, it was to their alma mater. Then perhaps we down the road have a conversation and fast forwarding a little bit. And then we come to find out that your organization is their favorite charity and you didn't even know. Right. And this individual is capable of giving a million dollars,. but they've never been asked. Now that door is open that carrying hearts could approach them for a million dollar request. It would be paid over five years. So that's a $200,000 a year commitment for the next five years. This is something that this donor could consider
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