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231 - 20 Questions with Chris Walker

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How to Make a Career in Marketing?

Marketers could go without attribution softwhere. But generally, i think that company should continue to use it because attribution software is going to help you figure out what captured the demand. So there's a use case for it. The next one that i would say is to elevate the way that you're looking at the business. And when you start to look at it as marketing and product and operations and customers success and finance,. I think that's how you really grow in your caree. R i'm quickly in marketing, is by understanding the business, not just marketing, and adding business value across the entire set.

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