Rob Ashton: I've created a free course based on the research, you know, I'm working towards a book. It's called silent influence and people can sign up for it there. They can go straight to rob Ashton.com slash influence or they can just follow the link from the main site or roads lead to Rome. And likewise, they can find out a bit more about me there and get in touch if they would like to do and I'd love to hear from them. That's IAAWTF. Check it out at IAA.WTF.
Rob Ashton is a writer who focuses on the science of how the things we read and write influence what we think and do. Rob founded the global learning company Emphasis, and over the last six years, he’s focused on researching the science of reading and writing, ranging from cognitive and social neuroscience to behavioral and neuroeconomics. In this conversation, we discuss how science can make us more effective readers and writers.
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