109 - Why B2B Companies Struggle With Organic Content | Demand Gen Live S2 x21
GTM Live
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Customer Success - I'm Missing My Warm Takes
Customer turn happens all the time and people don't really talk about it. You have to be careful in trying not to get into a blame game, trying not to rehash the past because that's when things can kind of end very awkwardly. And then making sure that you follow through after that conversation and make the transition as smooth as possible so that they end on a good note.
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