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#108 ONDC Explained: Unbundling, Innovation, Opportunities & Success Metrics with Shireesh Joshi Chief Business Officer ONDC

Prime Venture Partners Podcast

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Is There a Market for UPI Payments?

E-commerce is completely familiar. It's been present in the country for more than 10 years. For a buyer, there is nothing new to learn. As far as the buyer is concerned, earlier I was going to platform A or to platform B. Now inside some third application, I'm clicking a button and having exactly the same experience. So the entry gate is the only thing that is different.

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