4min chapter

In The Trenches cover image

The Private Equity Perspective on Acquiring, Operating, and Selling Software Companies

In The Trenches

CHAPTER

The Asymmetry of Selling Your Company

The question that I was understandably asked most frequently and is almost always the first question is something to the effect of. So why are you selling? And naturally, there are kind of good answers and bad answers. Buyers just being prudent need to make sure that the CEO isn't selling because she sees some massive, you know, headwind on the horizon.

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