
End of Year Special: Short-Form vs. Long-Form Content - Which One Should You Create? (E363)
Content Is Profit
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How to Keep People's Attention With Short-Form Content
The people that consume Shorts from content usually spend around 80 minutes per day consuming. Podcast listeners spend about 7 hours per week on podcast. So short-form content, first of all, is to generate attention. Second, recapture attention from your community and drive people into your ecosystem.
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