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Behind the Growth of Plaid with Zach Perret

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CHAPTER

Strategic Growth in Fintech

This chapter explores the essential strategies that drive growth in financial technology platforms, focusing on concepts like network effects and economies of scale. It discusses the importance of building consumer trust and offers insights into the challenges of navigating the fintech landscape, including early missteps and competitive dynamics. The speakers share their experiences from New York's tech scene, illustrating how cultural influences and targeted strategies shaped their path to success.

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