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E098: The LTV Trap: Escape Your Broken Business Model

OPERATORS

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Evolving Strategies in Consumable Markets

This chapter explores innovative customer acquisition strategies specifically tailored for consumable products, including leveraging discounts and subscriptions. The discussion highlights the challenges in the e-commerce landscape, particularly for seasoned professionals transitioning to consumables and the importance of understanding market dynamics. It also addresses consumer trends and the implications of Lifetime Value (LTV) in developing a resilient business model amidst competition.

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