Navigating B2B Healthcare Solutions and Marketing Strategies

This chapter explores the integration of healthcare data into medical records and the complexities of identifying decision-makers in B2B sales. It underscores the value of utilizing LinkedIn for targeting senior-level executives to enhance marketing effectiveness.

Transcript

chevron_right

Play full episode

chevron_right

Transcript

Episode notes

This Week in Startups is brought to you by… Crowdbotics. Great ideas can change the world, and Crowdbotics is the fastest way to turn those ideas into code. Get a free scoping session for your next big app idea at crowdbotics.com/twist Vanta. Compliance and security shouldn't be a deal-breaker for startups to win new business. Vanta makes it easy for companies to get a SOC 2 report fast. TWiST listeners can get $1,000 off for a limited time at vanta.com/twist LinkedIn Marketing. To redeem a $100 LinkedIn ad credit and launch your first campaign, go to linkedin.com/thisweekinstartups *

Today’s show:

Abridge CEO Shiv Rao joins Jason to discuss how his AI platform saves doctors time by automating consultation note-taking(8:29), the future of the medical field(37:23), and much more!

Time stamps: (00:00) Abridge CEO and Co-Founder Dr. Shiv Rao joins Jason (3:22) Abridge's journey and tailwinds in the industry (6:43) The sudden advancement in AI tech (8:29) The importance of conversation in healthcare (12:00) Crowdbotics - Get a free scoping session for your next big app idea at crowdbotics.com/twist (13:29) Dr. Shiv demos Abridge (21:49) Reinforcement training and building trustworthy models (23:10) Use of this product in the field and feedback from clinics (26:53) Vanta - Get $1000 off your SOC 2 at https://vanta.com/twist (28:00) Time saved using Abridge (30:30) How patients interact with Abridge and data privacy (35:56) LinkedIn Marketing - Get a $100 LinkedIn ad credit at https://linkedin.com/thisweekinstartups (37:23) The future of the medical field (49:11) The pace of healthcare today

Check out Abridge: https://www.abridge.com/ Follow Dr. Shiv: https://twitter.com/shivdevrao *

Read LAUNCH Fund 4 Deal Memo: https://www.launch.co/four

Apply for Funding: https://www.launch.co/apply

Buy ANGEL: https://www.angelthebook.com

Great recent interviews: Steve Huffman, Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland, PrayingForExits, Jenny Lefcourt

Check out Jason’s suite of newsletters: https://substack.com/@calacanis

Follow Jason:

Twitter: https://twitter.com/jason

Instagram: https://www.instagram.com/jason

LinkedIn: https://www.linkedin.com/in/jasoncalacanis

Follow TWiST:

Substack: https://twistartups.substack.com