Navigating B2B Healthcare Solutions and Marketing Strategies

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Next Unicorns: Building the future of healthcare communication with Abridge CEO Shiv Rao | E1784

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Navigating B2B Healthcare Solutions and Marketing Strategies

This chapter explores the integration of healthcare data into medical records and the complexities of identifying decision-makers in B2B sales. It underscores the value of utilizing LinkedIn for targeting senior-level executives to enhance marketing effectiveness.

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This Week in Startups is brought to you by… Crowdbotics. Great ideas can change the world, and Crowdbotics is the fastest way to turn those ideas into code. Get a free scoping session for your next big app idea at crowdbotics.com/twist Vanta. Compliance and security shouldn't be a deal-breaker for startups to win new business. Vanta makes it easy for companies to get a SOC 2 report fast. TWiST listeners can get $1,000 off for a limited time at vanta.com/twist LinkedIn Marketing. To redeem a $100 LinkedIn ad credit and launch your first campaign, go to linkedin.com/thisweekinstartups *

Today’s show:

Abridge CEO Shiv Rao joins Jason to discuss how his AI platform saves doctors time by automating consultation note-taking(8:29), the future of the medical field(37:23), and much more!

Time stamps: (00:00) Abridge CEO and Co-Founder Dr. Shiv Rao joins Jason (3:22) Abridge's journey and tailwinds in the industry (6:43) The sudden advancement in AI tech (8:29) The importance of conversation in healthcare (12:00) Crowdbotics - Get a free scoping session for your next big app idea at crowdbotics.com/twist (13:29) Dr. Shiv demos Abridge (21:49) Reinforcement training and building trustworthy models (23:10) Use of this product in the field and feedback from clinics (26:53) Vanta - Get $1000 off your SOC 2 at https://vanta.com/twist (28:00) Time saved using Abridge (30:30) How patients interact with Abridge and data privacy (35:56) LinkedIn Marketing - Get a $100 LinkedIn ad credit at https://linkedin.com/thisweekinstartups (37:23) The future of the medical field (49:11) The pace of healthcare today

Check out Abridge: https://www.abridge.com/ Follow Dr. Shiv: https://twitter.com/shivdevrao *

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