89: Smashing products
Lateral with Tom Scott
Unconventional Marketing Strategies and Impact of Training Equipment on Performance
This chapter delves into the unconventional marketing strategy of a failed perfume seller who accidentally created buzz by smashing a fragrance bottle in a department store. It also explores the impact of using unconventional training equipment, like volleyballs for goalkeepers, to enhance skills for competitions, drawing parallels to how atmospheric pressure at different elevations affects ball behavior.
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