Adspend with Ash Melwani and Rabah Rahil cover image

EP 09 - The Truth About MER (Is It Useful?)

Adspend with Ash Melwani and Rabah Rahil

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The Cash Conversion Cycle

When i was running my agency, that's exactly what we do as we would find really margin semi ticket items, something that cost 20 25 bucts, but it costs us like five bucks in terms of cogs. We're taking a 70 cent hit on cogs all day, twice on sundays. If you can get a ne negative net conversion cycle or a cash conversion cycle, it's that is as the path as it comes. So over china, jes, with our new bran that we launched a pa rangers. Here's no supplements for your pet. We're doing subscription only. And we want to see how that mottle does, because i

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