Why stay at Northwestern Mutual

About this episode…

What does it take to build and sustain a $4B enterprise within a broker dealer ecosystem?

For most advisors, that kind of scale might seem out of reach. But Peter Tiboris and his partners at Park Avenue Capital have done just that—reimagining what a fully integrated, high-performing advisory business can look like within the Northwestern Mutual network.

At Park Avenue Capital, Pete and his team have created a structure that balances both organic and inorganic growth, guided by a clear philosophy: focus on people, process, and client experience. From building an advisor pod system that doubles advisor capacity to hiring a former general manager from St. Regis Hotels to elevate every client interaction, Pete has turned operational excellence into a competitive advantage.

Pete joins Louis Diamond in this episode to discuss all that, plus:

• Building a business at Northwestern Mutual—and why it’s still the right home for Park Avenue Capital.
• The upfront work around creating a business designed to scale—and how that’s allowed them to grow organically in ways that few advisory firms can.
• Their corporate philosophy—and how the lens of culture, fit, and client alignment influences their work.
• Their approach to acquisitions—and why some of their best decisions involved walking away from opportunities.
• Their “hyper-focus on the client experience”—and how it fuels their incredible growth.

Plus, Pete shares why he still considers Park Avenue Capital “a startup at heart.”

It’s a rare look inside a $4B firm—and a fascinating conversation about scale, leadership, and how the right design can fuel extraordinary growth even within an independent broker dealer model.

Want to learn more about where, why, and how advisors like you are moving? Click to contact us or call 908-879-1002.