4min chapter

The Skift Travel Podcast cover image

How Hotels Use Loyalty to Compete

The Skift Travel Podcast

CHAPTER

Is There a Difference Between Book Direct and a Booking Direct?

We know people are travelling differently. It's one of the reasons why we didn't just, you know, add a whole bunch of benefits associated with the tears and call it a day. And so flexibility in choice is no foundational to this programme. One of the points thet keith bar had made was that alloted thoug the loyalty members book direct. We actually released am on tuesday this week. On the nineteenth am, we began the early release of our new mobile ap m,. which is a completely revampd am mobile experience for our members in a few ays.

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