The playbook is put something out in public that you can get ruthless feedback on right away. In the beginning there's going to be almost no feedback and that's okay relish in that time because that means no one is reading itYou have a chance to just explore like I look back on anything I put out now guarantees has tens of thousands hundred thousand eyeballs on it. When I started I could talk about anything I still can today but I I there was I could test ideas very very quickly very easily and now there's slightly less ability to do that.

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