
The Future of Customer Service: AI, Automation, and Empathy with Noopur Bakshi of Hewlett Packard Enterprise
The Frictionless Experience
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Navigating the Risks: Ethics and Legal Challenges in AI Customer Service
This chapter examines the risks and ethical issues tied to AI and automation in customer service, illustrated by a case involving Air Canada’s chatbot miscommunication. It underscores the necessity for companies to verify AI-generated information and remain cautious about the technology's limitations.
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