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Luke Lunkenheimer. The Sales Strategies that Create Results. Episode 697 with The Real Brad Lea (TRBL)

Dropping Bombs

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Journey of Redemption and Success in Car Dealership Business

The chapter narrates a story of redemption and opportunities in the car dealership business, focusing on perseverance, recognition of capabilities, and a significant investment offer. It highlights how hard work and passion led to scaling a company with a focus on serving subprime customers, gaining reputation through excellent customer service and referrals. The speaker's evolution from managing a used car dealership to training salespeople and simplifying the sales process underscores their journey to entrepreneurial success.

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