The Importance of Situation Questions in Marketing

In this installment of "Closers Are Losers," Jeremy and Matt take you on a fascinating journey into the depths of NEPQ training and navigate the various stages of this sales training. Don't miss out on today's insightful discussion as they explore the pivotal role of situation questions, shedding light on the importance in developing NEPQ skills. Additionally, prepare to dive into the realm of connection questions, as Jeremy and Matt uncover their significance in fostering effective communication. Don't miss out on this enlightening episode, where valuable insights await!

• [2:15]- Jeremy explores the connection phase and the power of connection questions.

• [6:15]- Jeremy discusses the common tendency of salespeople to trigger fight or flight responses in prospects.

• [9:00]- Matt and Jeremy dive into the art of presenting genuine interest and avoiding boring prospects, allowing their guard to come down.

• [15:00]- Unveiling the technique of skillfully constructing a GAP in a prospect's mind, enabling them to comprehend their actual situation.

[18:15]- Discover the strategic implementation of bridging in conversations as a means to foster trust and encourage prospects to open up.