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Ep 485 After the Deal: The Psychology of Selling—Kill Criteria, Walkaway Mindset & Why “Telling Your Company’s Story” Often Drives Up Your Multiple

Built to Sell Radio

CHAPTER

Navigating Life After Business

This chapter examines the psychological challenges entrepreneurs face after achieving major milestones, particularly following a business exit. It highlights the importance of taking breaks for mental well-being and redirecting energy into new pursuits to prevent burnout. Personal anecdotes illustrate the transformative journey of reassessing aspirations, the significance of storytelling in the selling process, and the emotional complexities of transitioning from founder to former business owner.

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