Decoder with Nilay Patel cover image

Recode Decode: Index Ventures' Mike Volpi and Danny Rimer

Decoder with Nilay Patel

CHAPTER

Lessons in Supply Chain Ownership and Market Adaptation

This chapter explores the hurdles encountered by a former fashion brand and the importance of controlling the supply chain for better profit margins. It draws parallels with a beauty brand's strategy of product selection and customer engagement, underscoring the necessity for innovation in a rapidly changing market.

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