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Success Story: Bernard Arnault, Chairman and CEO of LVMH

Success Story with Scott D. Clary

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Contrasting Business Strategies in the '80s

This chapter explores the divergent business strategies of key figures in the 1980s, focusing on corporate raiding versus value creation. It also tracks the evolution of a luxury goods mogul who transitioned industries, highlighting the blend of innovation and heritage that shaped the luxury market.

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