Hyper Casual Ad Placements Are Not That Common, Right?

The majority of hyper casual ad placements get sold to other hyper casual game developers. The games that don't abide by those practices bring all the fresh money in, right? And so what happens is, you get a new hyper casual game that's not known to publishers, that's not on an exclusion list,. They buy a lot of traffic, they bump it up the charts. That obviously doesn't support an economy. Its shark finns very quickly because the casual game developers say, oh, look, we're buying a bunch of traffic from this game. It's a new game. We got to put on the exclusion list. But in the meantime, it a ton of new money