Second Life cover image

Amanda E/J Morrison: Co-Founder and President of Julie

Second Life

00:00

The Importance of Tone Balance in Marketing

"We struggle with that every day. It is so difficult not being cheesy, but not being too cool for school," she says of finding the right tone balance. "What we're trying to capture is that group text energy where you're texting your friends about what is this? What is that?" they say.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app