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S7E4: Aicha Evans: "You Must Have The Irrational Belief That It Will Work Out"

Stanford GSB: View From The Top

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Positioning and Challenges in the Autonomous Vehicle Industry

The chapter explores a new company's strategy in the autonomous vehicle market, focusing on designing a customer-centric computer on wheels with a vertically integrated approach. It also delves into the challenges faced by autonomous vehicles, such as safety concerns, regulatory issues, and the impact on job security in driving roles, emphasizing the importance of addressing these factors for successful adoption in the industry.

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