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3min chapter
Tap into collective genius, w/Reshma Saujani, founder of Girls Who Code & Moms First
Masters of Scale
Overcoming Resistance and Scaling with Intention
This chapter explores the challenges of introducing new ideas into a crowded nonprofit space, overcoming resistance, and the importance of scaling with intention. It also features a conversation with Deepa Gandhi of Dagnidova, discussing their unexpected success with a diaper backpack.
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Speaker 1
I went to the Big Foundation, Soros, for if they wouldn't write me a check. When you have a new idea and you're coming into a busy, fractured space where there are lots of different nonprofits, but they've been doing it the same way for 10 years, 20 years, 30 years, there's a real resistance to newcomers and new ideas.
Speaker 2
We'll hear how Rushma overcame this resistance
Speaker 9
after the break.
Speaker 2
We'll be back in a moment afterward from my premier brand partner, Capital One Business.
Speaker 1
I ended up having my first child the September that we launched the diaper backpack.
Speaker 4
We're back with Deepa Gandhi of Dagnidova. She's been telling us how they founded their business around a simple, straightforward idea. Build a better bag for working women. But the founder's lives and their needs were changing.
Speaker 1
We had parents on the team, we had friends that were having kids. We knew we needed to make a better diaper bag, one that was gender-neutral because products should be designed for both parents.
Speaker 4
Dagnidova's neoprene diaper backpack was an immediate hit. But then something unexpected happened.
Speaker 1
We saw people carrying it that were clearly not parents. If you remove the changing pad,
Speaker 5
you can use it for
Speaker 1
anything. And where we originally intended to put wipes in a
Speaker 3
post-COVID world, everybody's carrying wipes.
Speaker 1
One of our team's strengths is just being able to say, well, if there's opportunity, let's run after it.
Speaker 4
Dagnidova was rapidly expanding, but they were able to meet the challenge because they had a clear, simple focus, says Lauren Trisco of Capital One
Speaker 7
Business. Expansion is such an exciting time for business owners, but it can often create chaos or misdirection. Savvy entrepreneurs know how important it is to scale with intention and keep the simple story of their product top of
Speaker 4
mind. Where would this expansion take Dagnidova? We'll find out later in the show. It's all part of Capital One Business's spotlight on entrepreneurs following Reed's refocus playbook at all levels of scale.
Speaker 2
We're back with Reshma Sajani on how to build a network of change makers to unlock opportunities and find solutions. And just a reminder that once you've finished this episode, you can see more of my interview with Reshma on the Master of Scale YouTube channel. For the break, we heard how Reshma set up a summer coding camp for girls. It had turned out to be much more than a class. The 20 students soon formed a small cohort of change makers, determining to create scalable solutions to wider problems of representation and inclusivity in the tech industry. Now Reshma wanted to scale girls who code. To do this, she needed funding. Government funding would be too slow. Philanthropic donors had turned her down, but Reshma found a creative solution. She went back to the network that she'd nurtured in her ill-fated political campaign.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode