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Building a Multi-Million £ Ice Cream Brand from Scratch - Henry Milroy | The Midnight Pod Episode 65

Matt Kelly | The Midnight Pod

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How to Start a Business Like That

I was 20 at this point, and I had no idea how to run a business. We were like, we wanna go make ice cream, where are we gonna do it in the UK? The rest of the trip was spent finding big events in the UK. Most of them turned us down, because we literally did not know if we weren't a business. So they were like, let's see your stand, we had nothing,. But we have managed to get some crappy little events, and the next step was like, right, let's buy a tent, like a gazebo to do this thing in. Let's buy a machine, we didn't know what the machine

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