6min chapter

This Week in Startups cover image

Viral fundraising tactics with Rewind AI’s Dan Siroker + How to build a strong brand | E1745

This Week in Startups

CHAPTER

The Importance of Visual Identity in Branding

The first thing I would do for anybody looking to build their logo is start with some sort of personality sliders. Make it clear, make it scalable, make it memorable, and then make sure that it has some sort of connection to your value that you offer. And when asked what he'd do differently, if he could start his company all over again, Zappos CEO Tony Shea had this to say: "I would actually come up with our values from day one"

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode