Introduction

Fred Fowler is an agile coach and a scrum expert holding the prestigious Professional Scrum Master Level III certification. He has worked with companies such as Apple, Oracle and Uber, and is the author of Advanced Scrum Case Studies and other books.

In this episode, we talk about the importance of solving the right problems for succeeding in the highly competitive digital landscape. We explore how to uncover the right problems to solve and how swift market changes can lead to unintentionally working on the wrong solutions. Throughout the episode, Fred highlights the value of  Scrum methodologies in finding and staying up-to-date on the real customer needs to provide fitting solutions.


Links & mentions:

• linkedin.com/in/fmfainc
• siliconvalleyscrum.com
• ffowler@siliconvalleyscrum.com
• amazon.com/Advanced-Scrum-Case-Studies-Real-World