
But Wait, There's More!
REWORK
00:00
What Makes It Work?
There are enough viewers of t v infomercials to sustain entire cable channels dedicated to nothing but that kind of programming. But these viewers skew older, and they don't live their lives on their phones the way younger people do. These adds only work if the person pitching the product on camera is friendly and believable,. just like suzanne somers was when she talked about the thigh master.
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