2min chapter

Deep Dive with Ali Abdaal  cover image

How To Build The Career You Want - Professor Of Behavioural Science Dr Grace Lordan

Deep Dive with Ali Abdaal

CHAPTER

Are You Wearing Red?

"Behavior science is about explaining behavior, whether it's at the lab level, individual level, out on the real world, or the mackerel level. And secondly, can we talk about causal effects? Are we sure that the analicis that we've run is really talking about a direct effect?" she says. "i kind of chuckled when i was as listening to that cat, i was like, that's a very nice way of describing the uncertainty that we often have in this sort of research."

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