Naavik Gaming Podcast cover image

GTA VI Trailer / Hybridcasual Success / Africa's Gaming Market

Naavik Gaming Podcast

00:00

Microsoft's Potential Strategy in the Mobile Gaming Market

This chapter discusses Microsoft's plan to create its own app store and their potential for success in the mobile gaming market. It explores their acquisition of King, a major player in the casual and puzzle game space, as well as games from Activision Blizzard. The chapter also speculates on Microsoft's ability to create a successful digital store based on past experiences and consumer appetite for another gaming store.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app