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The Art of Being Unmistakable with Srinivas Rao

Differently

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The Art of Being Unmistakable

The Art of Being Unmistakable by Cerny is a guide for creatives and entrepreneurs. In the book, Cerny writes that if he were to use a map long enough, eventually he would become fearful of ditching it for a compass. If I want to do interesting work, take risks and see what I am really made of, I have to be willing to use a compass instead of a map. The day I ditched the map for the compass is the day I walked off the edge of the earth and my work became an experience that only I can create for people.

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