2min chapter

Dan Kennedy's Magnetic Marketing Podcast cover image

Direct Response Copywriting Dos & Don'ts

Dan Kennedy's Magnetic Marketing Podcast

CHAPTER

The Importance of Knowledge About Interest

I think our friends who sort of You know have grown up with an iPad in their hands Um often don't get it. There is a big difference between What people are interested in? What they know to search for? The names they attach to things and what they will go look at for free. And knowledge about buying is At least as important as knowledge about interest and and You would iron the same tip.

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