3min chapter

Deep Dive with Ali Abdaal  cover image

The Sure-Fire Way To Be Luckier In Life - Advice From Psychology Professor Richard Wiseman

Deep Dive with Ali Abdaal

CHAPTER

The Asif Principle in Psychology

The as if principle is a very old idea in psychology. It's this notion that we think that our thoughts and emotions create our behaviour, which they al most certainly do. The book, rip it up takes a much broader approach. And so it's looking at persuasion and motivation and all sorts of things. But the replication issue as hit, youknow, all over. I said bazarrely, of course, motivated by power psychology. So the er and have a tiny, tiny role to play in inlder this.

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