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How to Increase Clicks on Blog Articles
Socialmediaexamitor.com and marketingbrew.com have updated their newsletter format to make it more focused on the content that people are interested in reading rather than fluff. The company has also made headlines significantly larger so they're like 10-15 words instead of six or seven, which is how most articles used to be. They now break things out into sections with breaking news at the top followed by growth stuff section then brand watch below. Stacketer says he doesn't do pictures because every time I would include a picture in the newsletter open rates would go down drastically.