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How to Use Modular Content & Netflix-Style Content Hubs to Engage HCPs

Elevate Medical Affairs Podcast Channel

CHAPTER

How to Find the Content That Becomes Modular

The content first future that I described is there. We're comfortable with the idea of modular content and what it should be. It should be these short consumables. But how do we actually get it? How do companies find the content that becomes modular? Yes, great question. Content is a challenging topic because pharma teams know they need more content.

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