Using Gamification to Maximize Your Ads

SportsPro chief executive Nick Meacham is joined by David Levy, best known for his 30-year career at US broadcasting giant Turner, where he spearheaded the company’s investment into premium sports content.

Now chairman of Genius Sports, Levy discusses the process of taking the data and technology company public, as well as the firm’s major partnership with the National Football League (NFL).

The pair also look back on Levy’s time at Turner, discuss the role of betting and streaming in sports, and pinpoint the trends that will shape the future of sports media.

Before that, Nick and SportsPro senior content manager Chris Stone catch up on some of the biggest stories from the past week, including private equity firm CVC’s seemingly imminent investment in French soccer’s Ligue 1, while they also debate whether every sport should have its own version of NFL RedZone.